DELIVERABLES
- Keyword and negative-keyword map
- GEO and intent structure
- Conversion tracking
- Bidding and reporting rules
Growth & Traffic / SERVICE
Google Ads
Google search and display advertising.
SCOPE / DELIVERY
INVESTMENT FROM
300 USD
We match search demand to the product, GEO, margins and target actions so that irrelevant clicks are not purchased. We configure campaign structure, keywords, exclusions, ads, conversions and budget rules, making this suitable for offers that users are already actively searching for.
DETAILS / SERVICE SCOPE
What is included in Google Ads.
The exact scope is documented after task qualification. The outline below is a typical project structure, adapted to your inputs, market and constraints.
PROJECT OUTPUTS
- A structured advertising account
- Agreed conversion definitions
- A foundation for phased scaling
TYPICAL STARTING POINT
Starting point: a B2B company is launching search-demand campaigns across multiple countries and languages. Keywords are mixed, landing pages do not match intent and conversions are measured inconsistently.
This is an illustrative scenario, not a promise of a specific commercial outcome.
TOOLS & WORKSTREAMS
- Google Ads
- GA4
- Tag Manager
- Looker Studio
PROCESS / 04 STEPS
How we deliver Google Ads.
Before work starts, we document the inputs, responsibilities, measurable outputs and dependencies on external platforms or authorities.
- 01
Task qualification
We clarify the objective, business model, geography, constraints and success criteria, including any missing inputs that could affect the estimate.
- 02
Scope and plan
We document the deliverables, required documents, timing, price, external costs and the responsibilities of each party.
- 03
Delivery
We execute the agreed stages, demonstrate interim outputs and document decisions, access rights and approved changes.
- 04
Launch and handover
We verify the outcome against the criteria, hand over materials and access, and agree support and further development steps.
FAQ / Google Ads
What to know before starting.
01
What is required to start Google Ads?
We need a concise description of the business and objective, the current setup, target markets, desired timing and available source materials. After the initial review, we provide the exact document and access checklist.
02
How are price and timing determined?
The estimate depends on scope, complexity, the number of integrations or jurisdictions, input quality and external approvals. Before payment, we document deliverables, exclusions, mandatory external costs and acceptance criteria.
03
How is the outcome controlled after launch?
Stages and measurable outputs are documented before work begins. After launch, we hand over materials and access, document the solution and agree support, analytics and further development separately.